The Eleventh Hour is the new Australian fashion label conceptualised by designer Anne Tu. Anne spent 3 years designing for esteemed Australian fashion designer Kirrily Johnston, and has also worked in both London and Paris for the international label Preen. Like many other established designers before her, Anne is also a fashion design graduate from The Sydney Institute of Tafe.

Drawing on the training and hands-on experience from some of the industry's best, The Eleventh Hour's focus is on design and quality above everything else.  Anne best describes her style as 'relaxed glamour'. Her designs are strong and modern while still retaining a sense of romance and femininity. The Eleventh Hour's collections are for the modern day woman who thinks about what she wears, appreciates quality in design and workmanship and is not afraid to be a little self indulgent.